#21 Project for Awesome

The Project for Awesome is a web-based initiative started by John and Hank Green. The idea behind the Project for Awesome is to create an entire day where youtubers upload videos about their favourite charities and social action groups. During the day, the Federation  to Decrease World-Suck (the company the brothers founded for this day of action) collects donations which go to the top five videos as voted by the community. In 2011 they raised $71,000 but this year the amount ballooned to over $450,000. This initiative doesn't just make people aware of various charities and causes, it also challenges people to actively campaign on the charity's behalf